Biocosméticos: inovação sustentável e percepção do consumidor na indústria de cosméticos
Data
2023
Autores
Higa, Luana Namie 
Orientadores
Tirelli, Marcelo Alexandre
Tipo
Trabalho de conclusão de curso
Título da Revista
ISSN da Revista
Título de Volume
Resumo
As primeiras evidências da produção e uso de cosméticos remontam à época do Egito Antigo, e desde então, os cosméticos têm sido uma parte integrante do cotidiano das pessoas, pela saúde, quanto pela estética. Entretanto, as produções de cosméticos utilizam ingredientes e formas de produção, que otimizam o produto em vários aspectos, como durabilidade e custos, porém podem ocasionar riscos ambientais e à saúde das pessoas. Diante dos desafios ambientais e de saúde associados às práticas tradicionais de produção, as empresas iniciaram pesquisas, que culminaram na emergência dos biocosméticos como alternativas sustentáveis e saudáveis. Embora os biocosméticos ainda não tenham uma definição oficialmente estabelecida, diversas certificadoras surgiram com o propósito de padronizar e garantir aos consumidores a autenticidade e a segurança de suas formulações. Assim, a indústria química no Brasil e global tem enfrentado desafios para conseguir obter estes selos e trazer inovações tecnológicas ao mercado, que são cada vez mais procurados pelos consumidores por estarem mais cientes sobre sustentabilidade e os impactos à saúde. Este trabalho de conclusão de curso se dedicará à análise dos biocosméticos, explorando seu papel enquanto alternativa inovadora e sustentável na indústria cosmética brasileira.
This conclusion of course work will be dedicated to the analysis of biocosmetics, exploring their role as an innovative and sustainable alternative in the Brazilian cosmetics industry. The first evidence of the production and use of cosmetics dates back to Ancient Egypt, and since then, cosmetics have been an integral part of people's daily lives, both for health and aesthetics. However, cosmetics production uses ingredients and production methods that optimize the product in several aspects, such as durability and costs, but can cause environmental and human health risks. Faced with the environmental and health challenges associated with traditional production practices, companies began research, which culminated in the emergence of biocosmetics as sustainable and healthy alternatives. Although biocosmetics do not yet have an officially established definition, several certification bodies have emerged with the purpose of standardizing and guaranteeing consumers the authenticity and safety of their formulations. Thus, the chemical industry in Brazil and globally has faced challenges in obtaining these seals and bringing technological innovations to the market, which are increasingly sought after by consumers as they are more aware of sustainability and health impacts.
This conclusion of course work will be dedicated to the analysis of biocosmetics, exploring their role as an innovative and sustainable alternative in the Brazilian cosmetics industry. The first evidence of the production and use of cosmetics dates back to Ancient Egypt, and since then, cosmetics have been an integral part of people's daily lives, both for health and aesthetics. However, cosmetics production uses ingredients and production methods that optimize the product in several aspects, such as durability and costs, but can cause environmental and human health risks. Faced with the environmental and health challenges associated with traditional production practices, companies began research, which culminated in the emergence of biocosmetics as sustainable and healthy alternatives. Although biocosmetics do not yet have an officially established definition, several certification bodies have emerged with the purpose of standardizing and guaranteeing consumers the authenticity and safety of their formulations. Thus, the chemical industry in Brazil and globally has faced challenges in obtaining these seals and bringing technological innovations to the market, which are increasingly sought after by consumers as they are more aware of sustainability and health impacts.