Como a mídia escrita digital de grande circulação tem abordado a interdependência entre desenvolvimento sustentável e justiça social?
Data
2020-10-22
Autores
Ferandes, Izadora 
Orientadores
Costa, Rosangela Calado da
Tipo
Trabalho de conclusão de curso
Título da Revista
ISSN da Revista
Título de Volume
Resumo
Entre as noções sobre desenvolvimento sustentável presentes na sociedade, destaca-se
aquela que o considera como equivalente ao crescimento econômico. Essa visão, contudo, é
limitada, uma vez que desenvolvimento sustentável é mais amplo, abrangendo, por exemplo,
questões de justiça social – que pode ser definida como a garantia do cumprimento de direitos
e deveres de um indivíduo em sociedade –, além da proteção ambiental, de modo que a espécie
humana possa assegurar sua sobrevivência ao longo dos tempos. Mais do que um elemento
fundamental do desenvolvimento sustentável, a busca por justiça social também ajuda a
alcançá-lo, manifestando-se, assim, uma relação de interdependência. A fim de investigar como
essa relação é veiculada por segmento da mídia escrita digital de grande circulação, selecionado
entre estes o jornal on-line “Folha de São Paulo”, que segundo os dados do Instituto Verificador
de Comunicação apresentou maior número de assinantes entre 2014 até 2019. Este estudo
realizou levantamento de matérias que: 1) mencionassem o termo desenvolvimento sustentável;
2) mencionassem os termos “desenvolvimento sustentável” e “justiça social”; e 3)
mencionassem os termos e abordassem a relação de interdependência entre ambos, no período
entre 2015 e 2019, selecionados devido à publicação, pela ONU, dos 17 objetivos do
desenvolvimento sustentável em 2015. No período selecionado, foram levantadas 81 matérias
que abordavam o tema “desenvolvimento sustentável”. Dentre estas, 21 não faziam menção à
justiça social; 46 mencionavam justiça social; e 14 faziam menção à justiça social, de maneira
mais aprofundada. Destaca- se que o termo “justiça social” abrange, neste trabalho, também
questões que apresentam qualquer viés social relacionado ao termo desenvolvimento
sustentável. Apesar de haver aumento no número de matérias que abordam “desenvolvimento
sustentável” e “justiça social”, ainda é necessário avançar na quantidade e na qualidade de
informações publicadas pela mídia, de modo que a relação entre os dois temas seja abordada de
maneira clara e profunda, contribuindo para disseminar entre a sociedade a noção de que
desenvolvimento sustentável vai além da esfera econômica.
Among the theories on sustainable development in society, the one that says that it is equal to economic growth stands out. This vision, however, is limited, once sustainable development is broad, ranging from social justice issues – which can be defined as the guarantee of the fulfillment of the rights and duties of an individual in society – to environmental protection, in a way that the human species can ensure its survival over long periods of time. More than an essential cog in sustainable development, the search for social justice also helps to find it, thus showing that they are interdependent between each other. In order to investigate how this relationship is portrayed in a massive digital written media vehicle - in this case, the online newspaper “Folha de São Paulo” was selected, since it presented the highest number of subscribers between 2014 and 2019 - this paper has studied news and journalistic articles that: 1) mentioned the term “sustainable development”; 2) mentioned the terms “sustainable development” and “social justice”; and 3) mentioned both terms and addressed the interdependent relationship with them, published between 2015 and 2019; this time frame has been selected due to the publication, in 2015, of UM’s 17 objectives for sustainable development. In this period, there were 81 news and articles about “sustainable development”. Among those, 21 did not mention social justice; 46 did mention social justice; and 14 addressed social justice in a deeper way. The term “social justice”, in this paper, comprehends also any social issue related to the term sustainable development. Even though there was an increase in the number of news and articles that address “sustainable development” and “social justice”, the quantity and the quality of information published by the media is still lacking, since the relationship between both terms should be addressed in a deeper and clearer way, contributing with the dissemination amongst society that sustainable development goes a long way beyond the economy.
Among the theories on sustainable development in society, the one that says that it is equal to economic growth stands out. This vision, however, is limited, once sustainable development is broad, ranging from social justice issues – which can be defined as the guarantee of the fulfillment of the rights and duties of an individual in society – to environmental protection, in a way that the human species can ensure its survival over long periods of time. More than an essential cog in sustainable development, the search for social justice also helps to find it, thus showing that they are interdependent between each other. In order to investigate how this relationship is portrayed in a massive digital written media vehicle - in this case, the online newspaper “Folha de São Paulo” was selected, since it presented the highest number of subscribers between 2014 and 2019 - this paper has studied news and journalistic articles that: 1) mentioned the term “sustainable development”; 2) mentioned the terms “sustainable development” and “social justice”; and 3) mentioned both terms and addressed the interdependent relationship with them, published between 2015 and 2019; this time frame has been selected due to the publication, in 2015, of UM’s 17 objectives for sustainable development. In this period, there were 81 news and articles about “sustainable development”. Among those, 21 did not mention social justice; 46 did mention social justice; and 14 addressed social justice in a deeper way. The term “social justice”, in this paper, comprehends also any social issue related to the term sustainable development. Even though there was an increase in the number of news and articles that address “sustainable development” and “social justice”, the quantity and the quality of information published by the media is still lacking, since the relationship between both terms should be addressed in a deeper and clearer way, contributing with the dissemination amongst society that sustainable development goes a long way beyond the economy.