Now showing items 1-3 of 3

    • Alcohol industry self-regulation: who is it really protecting? 

      Noel, Jonathan; Lazzarini, Zita; Robaina, Katherine; Vendrame, Alan [UNIFESP] (Wiley, 2017)
      Self-regulation has been promoted by the alcohol industry as a sufficient means of regulating alcohol marketing activities. However, evidence suggests that the guidelines of self-regulated alcohol marketing codes are ...

    • Alcohol marketing in the Americas and Spain during the 2014 FIFA World Cup Tournament 

      Noel, Jonathan K.; Babor, Thomas F.; Robaina, Katherine; Feulner, Melissa; Vendrame, Alan [UNIFESP]; Monteiro, Maristela (Wiley, 2017)
      Background and aims To identify the nature of visual alcohol references in alcohol advertisements during televised broadcasts of the 2014 FIFA World Cup Tournament matches and to evaluate cross-national differences according ...

    • When evidence is not enough: a case study on alcohol marketing legislation in Brazil 

      Vendrame, Alan [UNIFESP] (Wiley, 2017)
      Aims This case study identifies the influence and mechanisms that the alcohol industry in Brazil has been able to bring to bear to maintain self-regulation in the marketing of beer and many wines set against a trend of ...